Home SALIO (DMS+SFA)

AI-Powered Sales & Distribution Platform

Route-to-Market & Distribution Management Platform

Manage primary sales, secondary sales, distributor operations, field sales execution, retail visibility and demand generation on a single platform.

Core Modules

Distributor Management System

DMS

Real-time visibility and control over the distributor network.

Last-mile Retailer App

Distributor Portal

Empower your distribution network with a self-service app.

Trade Promotion Management

TPM

Plan, execute, and settle targeted channel trade schemes.

Sales Force Automation

SFA

Equip field teams with mobile-first productivity tools.

Capture Outlet Operations

Retail Execution

Win at the shelf with in-store visibility

Executive Overview

Analytics & Reporting

Custom & scheduled dashboards across the whole network

The Challenge in Retail Supply Chain

Sales and distribution data lives in fragmented systems, secondary sales are invisible, retail execution is untracked, and decisions are made on stale reports.

No Distributor Visibility
Secondary Sales Blind Spots
Retail
Stock-outs
Low Field Productivity
Poor Demand Forecasting
Delayed
Collections
Manual
Reporting
Fragmented Systems

Order & Scheme Management

Seamlessly process distributor orders and execute channel trade schemes.

Inventory Visibility

Track stock movements and availability levels across the distributor network in real time

Performance Tracking

Evaluate individual distributor targets, volumes, and channel health scorecards.

Sales Tracking

Monitor actual stock movement from your distributors to retail outlets instantly.

Retail Coverage & Visibility

Expand your active outlet footprint with deep, store-level market placement data.

Retailer Engagement

Drive merchant loyalty and ordering consistency through direct-to-retailer communication.

Faster order-to-cash

Instantly push field-booked orders to fulfillment to eliminate processing delays. Shrink lead times and free up working capital across the channel.

Reduced outstanding

Track pending invoices and automate credit alerts to manage channel dues. Prevent payment delays with real-time collection visibility.

Fewer billing errors

Sync live trade schemes and inventory to stop invoice discrepancies. Ensure absolute accuracy from on-field booking to final dispatch.

Territory & Target Planning

Plan coverage, beats and targets by territory. Set and cascade sales targets across teams and channels.

Inventory Replenishment

Replenishment signals based on sales and stock movement.

Demand Planning Insights

Sales trends, seasonality and demand-planning analytics.

Expand Market & Retail Reach

Widen your distribution network and improve retail coverage to capture new territory growth.

Maximize Product Availability

Eliminate stock-outs and keep your products consistently on the retail shelf to protect sales volume.

Optimize Scheme ROI & Margins

Maximize trade spend effectiveness and stop revenue leakage across your entire channel network.

Beyond Operations: SALIO Drives Revenue Growth

Transform Your Complete Route-to-Market Architecture

Gen AI Enabled Lease Managment for High Performance Outcomes

Drive Connected Intelligence and Operational Efficiency

ezGuider AI for Sales & Distribution

Turn Data into Foresight

ezGuider AI works across SALIO to turn distribution data into foresight — forecasting demand, spotting trends, and recommending where to focus sales effort next. It dynamically optimizes field beats and territories to maximize sales coverage while delivering proactive collection risk alerts to secure your revenue.

Predictive Demand Forecasting

Anticipate future product demand cycles based on seasonal velocities to protect stock availability.

Smart Outlet Recommendations

Guide field sales agents directly to the highest-opportunity retail outlets during their daily beats.

Distributor Risk Scoring

Proactively identify, score, and flag underperforming or logistically bottlenecked distributors.

Predictive Trend Analysis

Turn field observation data and sales velocities into actionable macro market intelligence reports.

Governance, Risk & Compliance

  • Audit Trail (who did what, when)
  • Role-Based Access Control (RBAC)
  • Policy & Approval Compliance
  • Scheme governance & control
  • Financial and transaction auditability

Reporting & Analytics Layer

  • Custom Report Builder
  • Scheduled Reports (Email / Export)
  • Sales KPI Dashboards (Sales Head / CFO views)
  • Distributor Performance Analytics
  • Drill-down analytics (Region / Product / Channel)

Mobility

  • Mobile App (Android / iOS)
  • Field Sales Order Booking
  • Geo-tagged visits & tracking
  • On-the-go approvals
  • Offline mode with sync

Workflow & Automation Engine

  • Configurable Workflow Engine (No-code / Low-code)
  • Approval Matrix (DOA)
  • Rule-based Automation
  • Scheme auto-application
  • Exception handling workflows

Multi-Entity / Multi-Channel Support

  • Multi-company
  • Multi-distributor network
  • Multi-location
  • Multi-channel (Distributor / Retail / Direct)
  • Multi-currency (for global operations)

Data & Security Layer

  • Data Encryption (at rest & in transit)
  • Backup & Disaster Recovery (DR)
  • Data Residency (India / Global)
  • Access Logs & Monitoring
ezAtlas AUDIX internal audit automation platform showing risk assessment heatmaps and statutory compliance tracking for Indian enterprises.

Integration Layer

  • Webhook support
  • Event-based integration
  • Middleware compatibility
  • ERP & finance integration

SALIO Workflow

End-to-End Distributor, Sales & Order Management

SALIO Workflow

End-to-End Distributor, Sales & Order Management

Why SALIO

Unified vs Fragmented

One platform for DMS + SFA + Orders + Schemes vs multiple disconnected tools.

Advanced Intelligence

Interconnected primary and secondary sales monitoring instead of basic tracking.

Real-Time Analytics

Instant ops dashboards and live channel data instead of slow, manual reports.

Complete RTM Visibility

Full route-to-market tracking across the ecosystem instead of just distributor data.

Enterprise Integration

Seamless data flows syncing field operations straight to core enterprise ERP stacks.

AI Recommendations

Predictive modeling pointing to revenue opportunities instead of reactive choices.

15–25% rapid increase in sales productivity

20–30% reduction in order processing time

Improved scheme ROI and reduced leakage

100% visibility into distribution & retail network

Faster demand response and stock optimization

Core ERP Integration

Industry Focus

Where SALIO delivers

FMCG / CPG

Manage large distributor and retailer networks

Pharmaceutical

Improve stock visibility and field force productivity.

Electrical & Electronics

Optimize distribution and retail execution.

Consumer Durables

Track dealer sales and inventory movement.

Building Materials

Manage channel sales and distributor performance.

Automotive Aftermarket

Manage dealer and retailer engagement.

Built for Modern Enterprise Procurement

Connect sales, distribution and finance data with your enterprise stack via API and SFTP.

API-First Architecture

Cloud & Hybrid Deployment

Secure Enterprise Framework

Scalable Microservices

SLA-backed uptime​

Backup & DR​

AI-Ready Platform

Enterprise Workflow Engine

Role-Based Access Controls

Single/Multi Tenant

Implementation & Training

AMS Support

Why are companies switching to ezAtlas?

Evaluate and experience the real difference

STATUS QUO

Traditional DMS & SFA Solutions

Separate, Fragmented and Reactive

BEST ROUTE-TO-MARKET PLATFORM IN INDIA

ezAtlas SALIO

Unified Channel Execution is the Right Answer

Transform Your Sales & Distribution with SALIO

Bring distributors, sales teams, and revenue operations into one unified platform.