AI-Powered Retail Execution Software
Retail Execution
Turn every outlet visit into verified, real-time market intelligence.
Win at the shelf with in-store visibility — store audits, merchandising compliance, on-shelf availability, surveys and competitor intelligence, captured outlet by outlet.
Overview
What is Retail Execution
SALIO Retail Execution is the in-store execution software that turns every outlet visit into structured market intelligence — capturing what's actually on the shelf, not what's assumed.
Reps run guided audits at the outlet: check availability and stock-outs, verify planogram and display compliance, run surveys, log competitor pricing and activity, and capture photo proof. Every observation is geo- and time-stamped, so head office sees the true state of the market in real time.
As part of SALIO, retail execution data sits alongside secondary sales and analytics — connecting what happens at the shelf to coverage, schemes and demand across the route to market.
Key Capabilities
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Store Audits
Structured, guided in-store audit workflows configurable by channel and outlet type.
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Merchandising Compliance
Check planogram, display and visibility compliance against agreed standards.
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Product Availability
Track on-shelf availability, SKU presence and stock-outs at outlet level.
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Retail Surveys
Run outlet, shopper and market surveys with structured questionnaires.
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Competitor Tracking
Capture competitor pricing, schemes, displays and new-product activity.
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Image Capture
Photo capture for shelf, display and compliance proof, time- and geo-stamped.
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Planogram & Display
Reference planograms and display guidelines in-app for on-shelf execution.
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Issue & Task Capture
Log outlet issues and tasks for follow-up and resolution tracking.
In-Store Compliance
- Conduct guided store audits.
- Verify active planogram layouts.
- Check promotional display compliance.
- Enforce brand visibility standards.
- Log instant field issues.
Merchandising Compliance
- Verify active planogram layouts.
- Check promotional display compliance.
- Enforce brand visibility standards.
- Reference guidelines directly in-app.
- Track localized resolution fixes.
Shelf Intelligence
- Track on-shelf SKU presence.
- Identify localized stock-out instances.
- Monitor competitor retail pricing.
- Log competitor scheme variations.
- Capture new rival products.
Field Verification
- Execute tailored retail surveys.
- Collect shopper feedback questionnaires.
- Capture mandatory shelf imagery.
- Secure geo-stamped audit proof.
- Log time-stamped visit confirmations.
Platform Differentiators
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Real, Verified In-Store Data
Geo-stamped photo proofs show accurate retail conditions.
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Connected to Sales & Schemes
Audit parameters tie instantly to secondary sales pipelines.
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Compliance You Can Prove
Merchandising guidelines filter cleanly through structured verification.
Business Outcomes
- Improved scheme ROI
- Reduced trade-spend leakage
- Faster claim settlement
- 100% Scheme & claim audit trail
Use Cases
FMCG
High-velocity shelf execution, availability and merchandising at scale.
Consumer Durables
Display compliance and in-store visibility across retail and modern trade.
Pharmaceuticals
Outlet audits, availability and compliance for regulated retail.
Building Materials
Dealer and retail display execution across markets.
Electrical & Electronics
Retail merchandising and competitor tracking at the shelf.
Modern Trade & GT
Execution across general and modern trade channels.
Powered by ezGuider AI
ezGuider AI runs natively inside store workflows to evaluate shelf images automatically, generate instant merchandising compliance scores, and highlight localized out-of-stock trends before they damage market share.
- Assist mobile image recognition.
- Score merchandising compliance automatically.
- Surface immediate stock-out insights.
- Generate outlet execution recommendations.
- Extract rival competitor signals.
Retail Execution Workflow
From localized outlet visit to verified corporate market intelligence.
Retail Execution Workflow
From localized outlet visit to verified corporate market intelligence.
Win at the shelf with SALIO
Turn every single store visit into verified, highly actionable retail intelligence.